Rachel Happe: The Social Organization: It's the Trough of Disillusionment and So Much More

We're in for an interesting ride. The social software market is going through a bumpy patch. The 'trough of disillusionment' is the third phase of Gartner's Hype Cycle and I think we are in its valley in the social software market.  For those that aren't familiar with the model, it's below:

via www.thesocialorganization.com

Great post by Rachel. Really thought provoking.